Thursday, August 31, 2006

What does your business card say about you ?

Everything about your business card design has a relationship to what it says about you. The colors you used on the card, whether the layout is clean, whether you used a photo, the quality of the printing, all have an effect on the impression it leaves about you.

Here is a card that focuses on the relevant information of what this person does and how to contact him. It leaves an impression that the person is an experienced professional highly interested in their trade. The use of the photo shows more about that trade than what you could print on the small space of a business card.



When thinking about your business card design, try to focus on the relevant differentiating factor that your customers value in doing business with you. If you can use a photo to help make this come though, then use one.

Friday, August 18, 2006

Artist/Educator Business card

Fitting an Image on a Business Card

Many artists want to show their art on their business card. For example this artist has a nice photo file of her art that she wanted on the front of her card. Like many photo files we receive, it does not have the same ratioed shape as a business card. Please notice how the photo on the front of the following card is more square than the long shape of the overall business card.



Therefore, the only way to show the complete photo on the business card will be to shrink the photo so it fits inside the business card layout as show above.

Since the artist was also interested in seeing her photo image fill the front of the card, we enlarged the photo until it filled the card, and then we have to crop the parts of the photo that extend beyond the card edges. Here is what the card front looks like with the photo image cropped to fill the card and all text on the back of the card.

card front

card back

Thursday, August 17, 2006

Business Cards for Irrigation Services

Here is an example of how a photo can be used to grab attention and give immediate recognition of what a business does. It is for an irrigation services business. The photo is of a sprinkler in action. You can almost feel the water on the photo front. Most all business can benefit from using photos on their business cards.

Card front:

card back:
( has additional details on services offered and certifications earned)




Tuesday, August 15, 2006

Business Card for BBQ Restaurant

Here is a business card with attention grabbing background on the front and interesting colorful logo on the back:
front

back


Purpose of blog

This is blog will be used to give a log of our customer's business cards.